New Delhi, Sep 25
Festive season 2025 is likely to generate up to 2 lakh jobs, of which 70 per cent are expected to be gig roles, particularly in tier 2 cities, according to a report on Thursday.
The report by NLB Services showed that India’s festive economy has traditionally been a major driver of consumer spending, and 2025 is marking a structural transformation in how seasonal demand is shaping employment models.
The festival season, starting earlier this year, is expected to generate up to 2 lakh jobs across key sectors like retail, e-commerce, logistics, and consumer services.
Hiring during the festive period will increase by approximately 20-25 per cent compared to last year. Sectors such as quick commerce and third-party logistics are driving the uptick, supported by significant investments in supply chain and last-mile delivery infrastructure.